The project was designed as a contemporary textile showroom where products are not only displayed but also experienced through touch and evaluated for professional selection. Reception, exhibition, and meeting areas are integrated within a clear circulation system, creating a functional, fluid, and engaging spatial experience.
The central lobby is designed as an interactive material showroom where meeting rooms, display systems, and circulation areas form a unified spatial experience. Transparent partitions, oversized numbering, and custom fabric installations express the brand’s identity while creating clear orientation throughout the space.
The building is defined by a dynamic double-skin façade that gives the industrial complex a strong and contemporary identity. Repeating perforated panels regulate daylight and solar exposure while creating depth, rhythm, and changing shadow patterns across the exterior.
The project transforms the workplace into a connected environment where production, research, collaboration, and social interaction coexist. Open circulation, transparent meeting rooms, and integrated communal areas create a flexible spatial structure supported by natural light.
A flexible open-plan office shaped by modular meeting pods, collaborative work zones, and informal lounges. Bold color accents, integrated greenery, and exposed structural elements create a dynamic yet cohesive workplace. Natural light and clear circulation support comfort, interaction, and productivity throughout.
Local fieldstone and marble sit at the centre of AdStation’s material record, joined by walnut and metal panel cladding. The range moves between rough stone and smoother, engineered surfaces, with walnut’s warmth as the one softer note in an otherwise hard, cool palette.
Retro Building works across timber cladding, glass, and concrete — three distinct registers in a short set. Warm timber, transparent glass, and plain concrete sit together without much material overlap between them.
Selen Textile draws on concrete, walnut, and natural stone. A plain structural material sits against warm timber and cooler stone, giving the commercial palette a narrow but clearly contrasted material record.
Selenyum Retro is built from glass, bronze, and metal panel cladding — a compact, entirely hard and reflective material set. The range stays cool throughout, with bronze as the one warmer-toned surface among harder finishes.
Simurg Clinic’s material record centres on oak, painted millwork, and laminate. Warm timber sits against two painted or manufactured surfaces, keeping the palette close and largely matte across a short, legible set.